Courses

A practical course designed to examine management concepts, principles and processes, and to improve personal competencies in problem solving, decision making and communication. The course deals with functional approach to management and covers the functions of planning, organizing directing and controlling. Emphasis is paid to leadership characteristics, motivation, communication and conflict management. Cases are discussed for practical application of management fundamentals.

Prerequisites: ENGL 150

Following a review of the documents governing principle and agent, the course will examine the law covering partnerships and corporations in their formation, operation, internal relationships, and dissolution with reference to the law.

Prerequisites: LAW 208 Department of Business-Administration

This course presents a descriptive survey of advertising and its role in the marketing structure. Particular emphasis is placed on major media, production, copy and layout Department of Business-Administration techniques along with product and brand identification. Advertising is viewed in terms of its promotional effectiveness for the firm and upon the consumer.

Prerequisites: MAR 231

This course examines business practices as they relate to economic, legal, political, cultural, technical and environmental factors in developed and developing countries. Emphasis is placed on the global perspective, specifically in relation to: International Management, International Marketing, International Finance, International Economics and International Accounting.

Prerequisites: MAN 200 or MAN 211

This course examines business practices as they relate to economic, legal, political, cultural, technical and environmental factors in developed and developing countries. Emphasis is placed on the global perspective, specifically in relation to: International Management, International Marketing, International Finance, International Economics and International Accounting.

Prerequisites: MAN 200 or MAN 211

This course is designed to provide assistance in starting and operating a small business for small business owners. A critical analysis is made of capital accumulation, government aids and regulation, adapting technologies to specialized needs, feasibility studies, market strategies and franchise operation. Small Business-Administration Investment Corporation requirements, growth and competition will be explored.

Prerequisites: MAN 200 or MAN 211

This course examines the major forms of organization theory through an analysis of various schools, movements and philosophies. Application of qualitative and quantitative methods in the solution of management problems are explored along with management science models. Lectures are augmented by use of case material and roleplaying.

Prerequisites: MAN 200 or MAN 211

This course considers the behavioral aspects of management in terms of physical, economic and human variables. Principle theories of individual and group organizational behavior are examined to appraise the motivation, leadership and communication process.

Prerequisites: MAN 200 or MAN 211

A survey of the personnel functions in business organizations including the recruiting, selection, training and placement of personnel, the role of supervision, performance appraisal and wage and salary administration. Class discussion is based on case studies drawn from industry and role-playing situations which emphasize different interviewing, testing and motivational techniques.

Prerequisites: MAN 314

This course provides a background in labor management relations by examining the growth and development of unions, negotiation and collective bargaining procedures, and the techniques and operation of grievance machinery. The government’s role in union management affairs is explored in addition to employee motivation and morale.

Prerequisites: MAN 314 and MAN 351

This course offers an examination of the role of marketing management in the firm and in the economy. The managerial functions of marketing executives in consumer-oriented organizations including planning, organizing and controlling are investigated as they affect the marketing concept. Analysis of marketing programs involving product research, advertising, sales and physical distribution are considered along with behavior in the market place.

Prerequisites: MAR 231

This course is managerial in nature and provides insight into retail store administration and the basic functions of buying for resale as emphasis is placed on retail mathematics including quantitative and statistical methods applicable to inventory control and records analysis.

Prerequisites: MAR 231 and MAR 232

This course offers an administrative appraisal of the sales function against a background of modern social sciences and developments in research and computerized forecasting. The processes of planning, organizing, staffing, directing and controlling sales operations, including products and territorial selections, are realistically analyzed and evaluated.

Prerequisites: MAR 231 and MAR 234

This course studies an analysis of economic, psychological and cultural aspects of consumer behavior in the market place as related to decision and motivational problems of the firm. Emphasis is placed on basic concepts of psychology and sociology as they influence individual and group needs in marketing and the surrounding environments.

Pre-Requisites: MAR 231

This course covers the fundamentals of scientific investigation in solving marketing problems. Emphasis is placed on both quantitative and qualitative approaches as well as examining the importance of research in marketing.

Prerequisites: MAR 231 and ECON 316

This course offers an analytical survey of the policies, practices, and function, distribution, and the role of government in world markets. Detailed emphasis centers on the technical, legal, and financial features of international marketing.

Prerequisites: MAR 231 and ECON 316 Department of Business-Administration

The course focuses on the marketing strategies that include how to develop and implement marketing plans that have the support of the local community and how to target the community resources. The course also examines the various models of marketing, assessing the strengths and weaknesses of the marketing approaches such as advertising, direct mail, and personal setting in the local community.

Prerequisites: MAR 231

The course focuses on understanding family business systems theory, culture, and stages of evolution, individual development and career planning. The course also examines strengths and weaknesses of a family firm, the management of family structure, conflicts, relationship, organizational issues of estate planning, and planning for succession.

Prerequisites: MAN 200 or MAN 211 and MAR 231

This is a course that provides the students with a practice setting where they can integrate prior learning with professional practice.

Prerequisites: Permission of Department Chairperson

This course examines the ethical aspects of conducting business considering the internal as well as external interactions of organizational environments. Topics covered include: ethical issues in business, social responsibility, organizational culture and ethical decision making, business ethics in global economy and business ethics and organizational performance.

Prerequisites: MAN 314

This is a course in the study of the works of pioneers in management and organizational theory in order to develop a historical perspective of management thought. Analysis of research in the field and its applicability to modern management practices will be covered.

Prerequisites: MAN 314

This is a course for aspiring business managers that focuses on quantitative approaches to decision making. The emphasis is on problem formation, model construction and an application of operations research techniques to business decisions. Deterministic as well as stochastic models are discussed. Intense coverage of payoff matrices, decision trees, decision making under risk, models of linear programming, inventory models, waiting lines and simulations will be studied.

Prerequisites: MAN 351 and ECON 316

This course provides an examination of physical supply and distribution logistics within the marketing system. Emphasis is placed on location theory, inventory analysis and control, channel selection and traffic management and system optimization. The relationships between costs and profitability are reviewed through case studies and simulation models and quantitative methods.

Pre-Requisites: MAR 231 and ECON 316

This course covers a significant analysis of product development and management emphasizing new product planning and organization from ideation through commercialization. Consideration is given to demand, costs, product technology, quality control, packaging and branding as they relate to design and marketing of old and new product offerings.

Prerequisites: MAR 231 and MAR 335

This capstone course is required of all senior students for the B.S. in Accounting and B. S. in Business. Students will have the opportunity to integrate knowledge from the Department of Business-Administration functional areas in analyzing business problems and developing policy recommendations for executive action. Emphasis is placed on the seminar and case study approaches.

Prerequisites: MAN 314 and MAN 351

This capstone course is required of all senior students for the B.S. in Accounting and B. S. in Business. Students will have the opportunity to integrate knowledge from the Department of Business-Administration functional areas in analyzing business problems and developing policy recommendations for executive action. Emphasis is placed on the seminar and case study approaches.

Prerequisites: MAN 314 and MAN 351

This course provides exceptional students with an opportunity to conduct research in an area of special interest. Usually, only senior level students are admitted to this course.

Pre-Requisites: Permission of Department Chairperson